bullishMarch 17, 2026 11:00 AMGeneral 1 min read

Real estate investor Grant Cardone once said investing in your own home is ‘dead money.’ Here’s what you can do instead

Real estate investor Grant Cardone once said investing in your own home is ‘dead money.’ Here’s what you can do instead
SourceYahoo Finance
Original Article

Estimated Price Impact

Pre vs Post News
Before
After

AI Executive Summary

Grant Cardone's assertion that investing in one's own home equates to ‘dead money’ challenges traditional views on homeownership. He suggests that real estate investors should focus on income-generating properties rather than personal residences. This perspective could shift investor sentiment towards multifamily and commercial properties, possibly impacting these sectors positively. Given the current economic climate, investors may reconsider their asset allocation strategies, leading to increased demand for rental properties. Overall, Cardone’s viewpoint could spark renewed interest in real estate investments outside of personal homes.

Trader Insight

"Consider investing in REITs focused on rental properties as they stand to gain from the shift in sentiment away from personal home investment."

Market Impact

Impact Score8/10

Affected Stocks

  • positive

    Americold Realty Trust's emphasis on multifamily investments aligns with Cardone's strategy, potentially increasing demand.

  • positive

    Invitation Homes specializes in rental properties, which could benefit from the trend away from homeownership.

  • positive

    Equity Residential, focusing on apartment rentals, may see increased interest from investors seeking cash flow.

Tags

#real estate#investment strategy#Grant Cardone#REITs#market trend

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